REWIRING AN IDENTITY

NORTH RIVER ELECTRIC

Role:  Design

REWIRING AN IDENTITY

NORTH RIVER ELECTRIC

Role: Design

REWIRING AN IDENTITY

NORTH RIVER ELECTRIC

Role: Design

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North River Electric needed an updated identity that could communicate the brand's full capabilities, rally their internal team beyond their local roots, and unlock their potential for years to come.  The new mark is a direct reflection of the company: confident and clear, but with nuance and attention to detail.

North River Electric needed an updated identity that could communicate the brand's full capabilities, rally their internal team beyond their local roots, and unlock their potential for years to come. 

North River Electric needed an updated identity that could communicate the brand's full capabilities, rally their internal team beyond their local roots, and unlock their potential for years to come.

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The identity's utilitarian nature allow for a highly flexible and hard-working system. And, like every job they take on, it's built to last.

The identity's utilitarian nature allow for a highly flexible, hard-working system both on and off the job site.

The identity's utilitarian nature allow for a highly flexible and hard-working system. And, like every job they take on, it's built to last.

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CREATIVE ROLE: DESIGN

CREATIVE ROLE: DESIGN